Privacy Policy

At Influencr.al ("Influencr", "we", "us", or "our"), we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store, process, disclose, and protect personal data when you access or use our website, influencer marketplace, subscription services, communication features, and related services (collectively, the "Platform").

Influencr.al is an influencer marketing marketplace connecting content creators, influencers, businesses, and brands, primarily serving Albania, Kosovo, North Macedonia, and the wider Albanian-speaking community.

By using the Platform, you acknowledge that your personal information will be processed as described in this Privacy Policy. Where processing requires your consent, we will request it separately.

1. Data Controller

The entity responsible for processing your personal data is:

For questions concerning this Privacy Policy or your personal information, please contact us using the details above.

2. Information We Collect

We collect information necessary to operate our marketplace, provide our services, process subscriptions, facilitate communication, and maintain the security of our Platform. The information collected depends on your account type and the features you use.

2.1 Account Registration Information

When you create an account, we may collect:

• Full name.
• Email address.
• Username.
• Account password in a securely hashed form.
• Account type (influencer or brand).
• Country and city.
• Preferred language.
• Profile photograph.
• Account creation date.
• Subscription and account status.

We use this information to create, maintain, authenticate, and manage your account.

2.2 Influencer Profile Information

Influencers may voluntarily provide information including:

• Professional name and biography.
• Profile and portfolio photographs.
• Country and location.
• Content categories and areas of expertise.
• Instagram, TikTok, YouTube, and other social media usernames.
• Social media profile links.
• Follower counts.
• Engagement statistics.
• Audience demographics and geographic distribution.
• Collaboration preferences.
• Pricing information.
• Previous brand collaborations.
• Portfolio content and professional experience.

Certain profile information may be visible to brands, registered users, or the public, depending on the Platform’s functionality and your profile visibility settings. You are responsible for ensuring that information submitted to your profile is accurate and that you have the right to share it.

2.3 Brand and Business Information

For brand accounts, we may collect:

• Company or brand name.
• Business contact information.
• Website and social media profiles.
• Business category and industry.
• Company logo.
• Country and location.
• Authorized representative’s name.
• Campaign preferences.
• Collaboration requirements.
• Subscription and billing information.

We use this information to establish brand accounts and enable commercial interactions with influencers.

2.4 Verification Information

To improve marketplace authenticity, we may request supporting information from influencers or brands. Verification information may include:

• Social media account screenshots.
• Audience statistics.
• Engagement information.
• Evidence of account ownership.
• Supporting business documentation.
• Other information necessary to assess account authenticity.

Verification materials are used to evaluate the accuracy of submitted information and prevent fraudulent activity. We do not require users to submit sensitive personal information unless it is necessary for a specific lawful verification purpose. Where possible, users should remove unrelated personal information from verification screenshots before uploading them.

2.5 Payment and Subscription Information

When you purchase a Premium subscription, we may process:

• Subscription type and billing frequency.
• Transaction identifiers.
• Payment amount and currency.
• Billing name and address.
• Payment status.
• Subscription start and renewal dates.
• Transaction history.
• Payment method type or limited payment identifiers.
• Applicable tax or invoicing information.

Payments may be processed through authorized third-party payment providers. Full payment card details are intended to be handled by our payment processors rather than stored directly by Influencr. We may receive limited transaction information necessary to confirm payments, manage subscriptions, prevent fraud, and maintain financial records. Payment information may also be processed under the payment provider’s own privacy policy.

2.6 Communication Information

When users communicate through the Platform, we may process:

• Messages exchanged between brands and influencers.
• Campaign briefs.
• Collaboration inquiries.
• Shared attachments.
• Communication timestamps.
• Support requests.
• Reports and complaints.

This information is processed to provide messaging functionality, maintain service quality, investigate reported violations, resolve disputes, and enforce our Terms of Use. Private messages are not publicly displayed. Access by authorized personnel is restricted to circumstances where it is reasonably necessary for support, security, legal compliance, or investigation of suspected misuse.

2.7 Automatically Collected Information

When you access the Platform, certain technical information may be collected automatically, including:

• IP address.
• Browser type and version.
• Device type.
• Operating system.
• Language preferences.
• Pages visited.
• Session information.
• Referral information.
• Approximate geographic location derived from IP address.
• Error reports and performance information.
• Security and authentication logs.

This information helps us maintain Platform functionality, identify technical problems, protect accounts, and understand how our services are used.

3. Information Obtained From Third Parties

We may receive information from third-party services where necessary to provide Platform functionality. Such sources may include social media platforms, payment processors, authentication providers, and publicly accessible professional profiles.

Where applicable, we may collect publicly available information such as:

• Social media usernames.
• Public profile descriptions.
• Public follower counts.
• Public engagement information.
• Public profile links.

Information may also be supplied directly by users through screenshots or manual profile submissions. We do not claim affiliation with, endorsement by, or authorization from social media platforms unless expressly established. Information obtained from third parties is processed in accordance with applicable law, relevant permissions, and the purposes described in this Privacy Policy.

4. How We Use Your Personal Information

We process personal data for the following purposes.

We will not use personal data for purposes incompatible with those disclosed at the time of collection unless permitted by applicable law.

5. Legal Basis for Processing

We process personal information only where an appropriate legal basis exists. Depending on the purpose and applicable legislation, this may include:

5.1 Performance of a Contract

Processing necessary to provide the services requested by users, including account registration, marketplace functionality, messaging, subscriptions, and billing.

5.2 Legitimate Interests

Processing reasonably necessary for operating and protecting the Platform, preventing fraud, maintaining service security, improving functionality, and protecting users. When relying on legitimate interests, we consider the impact on individual privacy and applicable legal requirements.

5.3 Consent

Where required, we seek consent for activities such as:

• Non-essential cookies.
• Certain analytics and marketing technologies.
• Promotional communications.
• Optional data processing activities.
• Other processing requiring consent under applicable law.

Consent may be withdrawn at any time. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.

5.4 Legal Obligations

We may process information to comply with applicable tax, accounting, financial, regulatory, and other legal requirements.

5.5 Legal Claims

We may retain or process information where reasonably necessary to establish, exercise, or defend legal claims.

6. Public Profiles and Marketplace Visibility

Influencr operates as a marketplace designed to help brands discover influencers. As a result, certain influencer profile information may be publicly accessible or visible to registered users. This may include:

• Profile name and photograph.
• Professional biography.
• Social media usernames.
• Follower counts.
• Engagement statistics.
• Location.
• Content category.
• Portfolio content.
• Collaboration pricing.
• Verification status.
• Reviews and ratings.

Information displayed on public profiles may be accessible to individuals outside the Platform, including search engines where indexing is enabled. Users should avoid publishing personal information they do not wish to make publicly available.

Private information, including passwords, payment card details, verification documents, and private messages, is not intended for public display. If public profile indexing is enabled, information may remain visible in third-party search results temporarily after it has been removed from Influencr. Users may contact us to request correction or removal of personal information, subject to applicable legal requirements.

7. Influencer Search, Filtering, and Recommendations

Influencr provides tools that allow brands to discover creators based on relevant professional criteria. These may include:

• Country or location.
• Social media platform.
• Content category.
• Follower range.
• Engagement rate.
• Audience location.
• Collaboration pricing.
• Verification status.
• Other relevant marketplace characteristics.

Search results may be organized using selected filters, relevance, profile information, and subscription-related visibility features. Premium memberships may affect access to marketplace features or profile visibility as disclosed in the relevant subscription plan. These features are intended to facilitate marketplace discovery.

Influencr does not use automated processing to make legally significant decisions about individuals without the safeguards required by applicable law. Where applicable, users may exercise their rights relating to automated processing and profiling.

8. How We Share Information

We do not sell personal information to data brokers. We may share personal data with third parties where necessary to operate the Platform, provide services, or comply with legal requirements.

8.1 Other Marketplace Users

Relevant profile information may be shared with brands, influencers, and other Platform users to enable marketplace discovery and communication.

8.2 Service Providers

We may engage third-party service providers for:

• Website hosting.
• Cloud infrastructure.
• Database management.
• Payment processing.
• Authentication.
• Email delivery.
• Analytics.
• Customer support.
• Security monitoring.

These providers may process personal information only for legitimate purposes related to the services they provide, subject to applicable contractual and legal obligations.

8.3 Legal and Regulatory Authorities

We may disclose information where required by applicable law, a valid legal process, or a lawful request from a competent authority.

8.4 Business Transfers

If Influencr undergoes a merger, acquisition, restructuring, or sale of business assets, relevant personal information may be transferred as part of the transaction. Where required, affected users will receive appropriate notice. Any successor entity must handle transferred personal information in accordance with applicable data protection requirements.

9. Payment Processing

Premium subscription payments are processed through authorized payment service providers. Influencr may receive transaction confirmations, limited payment identifiers, billing details, and subscription status information. We use this information to:

• Activate Premium memberships.
• Manage subscription renewals.
• Confirm successful payments.
• Generate transaction records.
• Investigate payment disputes.
• Comply with financial and tax obligations.

Our payment processors may independently collect and process financial information in accordance with their respective privacy policies. Payment and subscription conditions are governed by our Terms of Use.

10. Cookies and Tracking Technologies

Influencr may use cookies and similar technologies to improve functionality, maintain security, and understand Platform usage. Cookies are small data files stored on your device when you visit a website.

10.1 Essential Cookies

These cookies are necessary for core functionality, including:

• Authentication.
• Session management.
• Security.
• Account access.
• Subscription functionality.

Essential cookies do not require consent where an applicable legal exemption permits their use.

10.2 Analytics Cookies

Analytics technologies may help us understand how visitors interact with the Platform. They may provide information about page visits, navigation patterns, performance, and technical errors. Where required by law, analytics cookies will be activated only after appropriate consent.

10.3 Marketing Cookies

Marketing technologies may be used to measure advertising performance and deliver relevant promotional content. Where required, these technologies will be activated only after obtaining user consent.

10.4 Cookie Preferences

Users may manage non-essential cookie preferences through the Platform’s cookie controls, where available, or through their browser settings. Disabling essential cookies may affect the functionality of certain Platform features.

11. Marketing Communications

We may send service-related communications concerning:

• Account registration.
• Security notifications.
• Subscription payments.
• Billing and renewal information.
• Important Platform changes.
• Updates to our Terms or Privacy Policy.

These operational communications are necessary for providing our services and may continue while an account remains active. Promotional communications may include product updates, new features, special offers, and other marketing information.

Where required by applicable law, we will obtain consent before sending marketing communications. Users may unsubscribe from promotional emails using the unsubscribe link or by contacting us. Unsubscribing from marketing communications does not prevent necessary account-related or transactional communications.

12. International Data Transfers

Influencr serves users across multiple countries, including Kosovo, Albania, North Macedonia, and other jurisdictions. Personal information may be processed or stored outside your country of residence where our technology providers or business operations require it.

When transferring personal information internationally, we implement applicable legal safeguards. Depending on the relevant jurisdiction, these may include:

• Appropriate contractual protections.
• Standard contractual clauses where applicable.
• Transfers to jurisdictions recognized as providing adequate protection.
• Other lawful transfer mechanisms.

Users may request further information concerning applicable international data transfer safeguards by contacting us.

13. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, subject to applicable legal requirements. Retention periods depend on the category of information and the purpose for which it was collected.

Where required by law, we may retain certain information after account deletion. Information that is no longer necessary will be deleted, anonymized, or otherwise handled in accordance with applicable legal requirements.

14. Data Security

We implement reasonable technical and organizational measures designed to protect personal information against unauthorized access, disclosure, alteration, loss, and misuse. Depending on the relevant systems, these measures may include:

• Encrypted communications.
• Secure authentication.
• Restricted access to sensitive information.
• Password hashing.
• Access controls.
• Security monitoring.
• Secure hosting infrastructure.
• Regular maintenance and security improvements.

Despite these measures, no internet-based service can guarantee absolute security. Users are responsible for protecting their account credentials and notifying us if they suspect unauthorized account access. Where a personal data breach occurs, we will investigate and make any notifications required by applicable law.

15. Your Privacy Rights

Subject to applicable law, you may have the following rights concerning your personal data.

15.1 Right of Access

You may request confirmation of whether we process your personal information and obtain access to relevant data.

15.2 Right to Rectification

You may request correction of inaccurate or incomplete personal information.

15.3 Right to Erasure

You may request deletion of your personal information where applicable legal conditions are met. Certain information may need to be retained for legal, financial, security, or dispute-resolution purposes.

15.4 Right to Restrict Processing

You may request that we restrict certain processing activities where applicable.

15.5 Right to Data Portability

Where legally applicable, you may request certain personal information in a structured, commonly used, machine-readable format.

15.6 Right to Object

You may object to certain processing activities, including processing based on legitimate interests. You may also object to the processing of your personal information for direct marketing.

15.7 Right to Withdraw Consent

Where processing relies on consent, you may withdraw that consent at any time.

15.8 Automated Decision-Making

Where applicable, you have rights concerning decisions based solely on automated processing that produce legal or similarly significant effects.

15.9 How to Exercise Your Rights

To exercise any applicable privacy rights, contact: hello@influencr.al. We may request additional information to verify your identity before processing certain requests. Requests will be handled within the time limits established by applicable law.

16. Account Deletion

Users may request deletion of their Influencr accounts by contacting our support team or using any available account deletion functionality. Following a valid deletion request, we will remove or anonymize relevant personal information in accordance with our retention obligations.

Some information may be retained where required for:

• Tax and accounting compliance.
• Fraud prevention.
• Legal proceedings.
• Payment dispute resolution.
• Enforcement of applicable agreements.
• Other lawful purposes.

Deleting an account does not automatically cancel payment obligations already incurred. Subscription cancellation and refund conditions are governed by the Terms of Use.

17. Privacy of Minors

Influencr is intended for users aged 18 years and older. We do not knowingly permit individuals under 18 to create accounts. If we become aware that a minor has registered without an applicable lawful basis, we will take appropriate steps to restrict the account and delete relevant personal information, subject to legal requirements. If you believe that a minor has provided personal information to Influencr, please contact us.

18. Third-Party Websites and Social Media

The Platform may contain links to external websites and social media services, including Instagram, TikTok, YouTube, and other platforms. These services operate independently and have their own privacy policies. Influencr is not responsible for the privacy practices or content of third-party websites. We encourage users to review the privacy policies of external services before sharing personal information.

19. User Responsibilities and Third-Party Personal Data

Brands and influencers may receive personal information about other users through marketplace interactions. Users must handle such information responsibly and in compliance with applicable data protection laws. Personal information obtained through Influencr must not be:

• Sold without a lawful basis.
• Used for unauthorized mass marketing.
• Shared with unrelated third parties without an appropriate legal basis.
• Used for harassment or discriminatory purposes.
• Collected through unauthorized scraping.
• Used for purposes incompatible with the reason it was disclosed.

Brands and influencers may act as independent data controllers concerning personal information they obtain and subsequently process for their own commercial purposes. They are responsible for complying with their own applicable privacy and data protection obligations.

20. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our services, technology, business practices, or legal obligations. The updated version will be published on the Platform with a revised effective date. Where material changes affect how personal information is processed, we will provide appropriate notice and obtain additional consent where legally required. We encourage users to review this Privacy Policy periodically.

21. Complaints and Supervisory Authorities

If you have concerns about how we process personal information, we encourage you to contact us first. We will review privacy-related complaints and respond in accordance with applicable law. You may also submit complaints to a competent data protection supervisory authority.

For users in Kosovo, the relevant authority is the Information and Privacy Agency. Users in Albania, North Macedonia, or other jurisdictions may also have the right to contact the competent authority under applicable data protection legislation.

22. Contact Us

For questions, requests, complaints, or concerns regarding this Privacy Policy or the processing of personal information, please contact: